Data is everywhere – even in Smukfest’s new game
When the guests at this year’s Smukfest want to have fun, they can try a new game - Game on Walther – the result of a collaboration between the festival, IBM and the knowledge company DIS.
At this year’s Smukfest, the festival guests can challenge each other in a game that will put their collaboration and persuasion skills to the test. Collaboration, as you can have up to 5 participants on a team and persuasion, as you will need the help from other festival participants. The game is similar to the popular game Kahoot, where you get points for both right and fast answers. The significant difference at Smukfest is that traditional quiz questions are not the key to get the points that will be blown up on the 100-inch screen in the middle of it all – instead challenges are.
Using the ever-present data
- The challenges are based in the bracelet worn by all the festival participants. A challenge could for example be to find someone, either on your team or among the other participants, who has bought more than one beer using the chip in the bracelet, explains Nik Grewy Jensen from DIS and continues:
- The challenges become more difficult along the way, for example, you may have to assemble an entire burger menu of people who have bought respectively a burger, a cola and fries. But basically, it is about showing how data is ever-present. And because we are at Smukfest we have made it fun and made it fit into the festival’s anti-everyday concept.
Because the challenges continually get harder, there also comes a time, where a team cannot solve them and then it’s game over. Every day there will be nice prizes for the teams that collect the most points.
A valuable collaboration
It is not only the participants who will collaborate on this game. The game itself is an outcome of a valuable collaboration between the festival, IBM and DIS. The first two are known to most people, while DIS is a local knowledge company well on its way to becoming a global company. The local headquarter is in Stilling near Skanderborg and globally there are numerous subsidiaries throughout Europe as well as the USA.
Allan Baunsgaard, Partnership Manager at Smukfest explains how the idea came about:
- IBM usually helps us become smarter using the data, but we wanted to see if we could use the data to make the party even more fun. At the same time, we wanted to engage the festival participants in dialogues in a way that is fun and enjoyable for everyone, so we are looking forward to seeing the installation live.
Based on the open presentation, the idea was born at a brainstorm meeting at DIS, and from then on things went fast, as there was not a lot of time till the start of the festival. Project Manager Christian Ehm Hansen from IBM explains:
- We divided the task so that we have been responsible for the actual game, as in the software and game dynamics, while DIS has taken care of hardware and the general engineering. It has been a different, but also a fun task for us.
This is only the beginning…
If the game becomes a success, we will consider further developments next year by implementing for example vision technology.
- At DIS, we have what we call nerd projects, where we use our engineering skills for fun, without profit in mind. Here we move the technology that otherwise belongs in the production halls into a completely different context, i.e. a festival. This is a real nerd project, concludes Nik Grewy Jensen from DIS.